Can too much choice cause overwhelm?

We are unique in our industry as we offer such a wide range of products.🙋🏻‍♀️ This gives our clients the benefit of a lot of choice. The downside to this is that our customers can be overwhelmed by this level of choice. Who knew there could be so many white? Or greys? Or blacks? 🤷🏻‍♀️ […]